The Retention Pyramid – 6 Steps to Keeping Customers Forever and Increase Your Profits
The most expensive customers you have are your brand new ones. Your cost per acquisition results in just one sale, typically. Plus, your chances of selling to a brand new prospective customer is less than 3%. However, your chance of selling to an existing customer a second, third, or fourth time is 60%-70%. Because your […]
Democratize Marketing Now!
I read the other day that 80% of startups fail. And then I learned that 50% of small businesses fail within five years. Isn’t that scary? So many people depend on those businesses. And I thought, is it because they offer bad products or services? But then I remembered plenty of businesses that sold great […]
4 Tips For Greater Productivity While Working From Home
Working from home was on the rise long before Covid-19 made it necessary for businesses to shutter their offices. But now that so many have figured out the logistics of working from home, it looks like it may be here to stay for a lot of businesses. Stats show what many of us have known […]
7 Metrics to Manage To Make Sure Your Business Is Ready For Growth
Every business, large or small, wants to grow. But growing too fast can put a strain on your company’s financial, operational, and personnel resources. The result could be a disaster for the future of your business. After all, ⅔ of the fastest-growing companies fail! Give your company a chance to be in the ⅓ that […]
