# Tony Guarnaccia > Author of Small Steps to Big Profits ## Posts - [From Zero to Hero - How I turned my life around in 5 years](https://tonyguarnaccia.com/blog/from-zero-to-hero-how-i-turned-my-life-around-in-6-years/): In 2003, I lost it all. My business failed. I had tons of debt. I had no income. I couldn’t… - [How Speed Reading Gave Me an Advantage](https://tonyguarnaccia.com/blog/how-speed-reading-gave-me-an-advantage/): What I’ve learned over twenty years working with some of the best companies in the world is that you don’t… - [Is Your Business Stuck? Look Outside Your Industry for Ways to Get Unstuck](https://tonyguarnaccia.com/blog/is-your-business-stuck-look-outside-your-industry-for-ways-to-get-unstuck/): Most people spend their whole time in one field. So when it comes to marketing and growing the business, they… - [5 Steps to Turn Every Customer into an Advocate](https://tonyguarnaccia.com/blog/5-steps-to-turn-every-customer-into-an-advocate/): Great customers are the lifeblood of any business. Not only are they consistent spenders, but they are vocal advocates for… - [The Retention Pyramid - 6 Steps to Keeping Customers Forever and Increase Your Profits](https://tonyguarnaccia.com/blog/the-retention-pyramid-6-steps-to-keeping-customers-forever-and-increase-your-profits/): The most expensive customers you have are your brand new ones. Your cost per acquisition results in just one sale,… - [Democratize Marketing Now!](https://tonyguarnaccia.com/blog/democratize-marketing-now/): I read the other day that 80% of startups fail. And then I learned that 50% of small businesses fail… - [4 Tips For Greater Productivity While Working From Home](https://tonyguarnaccia.com/blog/4-tips-for-greater-productivity-while-working-from-home/): Working from home was on the rise long before Covid-19 made it necessary for businesses to shutter their offices. But… - [7 Metrics to Manage To Make Sure Your Business Is Ready For Growth](https://tonyguarnaccia.com/blog/7-metrics-to-manage-to-make-sure-your-business-is-ready-for-growth/): Every business, large or small, wants to grow. But growing too fast can put a strain on your company’s financial,… - [3 Reasons Why You Should Focus On Getting Google Reviews For Your Business](https://tonyguarnaccia.com/blog/3-reasons-why-you-should-focus-on-getting-google-reviews-for-your-business/): Google Reviews are an important factor in business success and popularity, but not enough businesses are giving them the attention… - [How to Use Micro-Influencers To Grow Your Local Business](https://tonyguarnaccia.com/blog/how-to-use-micro-influencers-to-grow-your-local-business/): What are Micro-Influencers? Micro-influencers are people with a distinct social media presence, typically between 1,000 and 100,000 followers, in a… - [#SupportYourLocalChamberofCommerce](https://tonyguarnaccia.com/blog/supportyourlocalchamberofcommerce/): Please join me in honoring all of our local Chambers of Commerce for their non-stop effort to create dynamic, healthy… - [How to Generate An Endless Supply of New Content Ideas](https://tonyguarnaccia.com/blog/how-to-generate-an-endless-supply-of-new-content-ideas/): In today’s business world, content is an important, scalable way to educate, entertain, and deepen the relationship between you and… - [What my Chambers of Commerce Mean to Me](https://tonyguarnaccia.com/blog/what-my-chambers-of-commerce-mean-to-me/): National “Support Your Local Chamber of Commerce” Day this year is today Wednesday, October 16th. And I want to say… - [THE Most Valuable Lesson that Business Failure Taught Me...It’s Not What You Think](https://tonyguarnaccia.com/blog/the-most-valuable-lesson-that-business-failure-taught-me-its-not-what-you-think/): I want you to know something about me: I’ve struggled in business and I’ve failed at business. I’ve hit rock… - [Want to know what fun things are happening in your area? Check out your Chamber of Commerce!](https://tonyguarnaccia.com/blog/want-to-know-what-fun-things-are-happening-in-your-area-check-out-your-chamber-of-commerce/): As a local small business founder and entrepreneur, I mostly think of my Chamber of Commerce as a fantastic resource… - [The #1 Factor in Sales Success and How to Maximize It](https://tonyguarnaccia.com/blog/the-1-factor-in-sales-success-and-how-to-maximize-it/): As the old saying goes, people buy from people they trust. But how do you establish and maintain trust? Here… - [Playing a $20 Million Stradivarius](https://tonyguarnaccia.com/blog/how-a-20-million-stradivarius-feels/): Ever wonder how a $20 Million Stradivarius Feels? Many years ago, my friend and I spent a year attending all… - [Top 3 Things I Learned by Working with the Best Companies](https://tonyguarnaccia.com/blog/top-3-things-i-learned-by-working-with-the-best-companies/): Over the past 20 years, I’ve worked with a dozen Fortune 500 companies and over 10,000 small businesses — literally,… - [5 Reasons Why You Should Publish Longer Content](https://tonyguarnaccia.com/blog/5-reasons-why-you-should-publish-longer-content/): In today’s world of bite-sized social posts, it may be tempting to believe that long-form content is dead. Nothing could… - [Instagram Is Starting To Hide Likes...Here’s Why That’s A Good Thing For Your Business](https://tonyguarnaccia.com/blog/instagram-is-starting-to-hide-likes-heres-why-thats-a-good-thing-for-your-business/): As was widely reported a short time ago with much fanfare, Instagram has started hiding likes as a test to… - [Four Tips for Rolling Out a Flexible Work Arrangement Policy at Your Business](https://tonyguarnaccia.com/blog/four-tips-for-rolling-out-a-flexible-work-arrangement-policy-at-you/): Considering the benefits of a more flexible work arrangement for employees of your company? We don’t blame you. We’re big… ## Pages - [Chamber Partner Landing Page](https://tonyguarnaccia.com/chamber-partner-landing-page/): Business Resiliency 3-Day Virtual Summit (A Turn-Key Event for Chambers) Is Your Chamber Struggling? Generate $10k in Non-Dues Revenue and… - [Interviews](https://tonyguarnaccia.com/interviews/) - [My Story](https://tonyguarnaccia.com/about/): Tony Guarnaccia My Story An Unexpected Journey of Resilience: Taking Small Steps to Make a Big Impact About Tony My… - [Blog](https://tonyguarnaccia.com/blog/) - [Speaking](https://tonyguarnaccia.com/speaking/): Hire Tony To Speak Contact Tony Tony Guarnaccia is widely recognized as an authority on digital marketing and has driven… - [Media](https://tonyguarnaccia.com/media/): Featured Media Contact Tony Featured Podcast Interviews Recent Speaking Engagements Tony’s podcasts Discover Artificial Intelligence News, Tools, and Software Deals… - [Home](https://tonyguarnaccia.com/): Influence is the key AI Is the Catalyst Unleash the Power of AI to Grow Your Influence… So You Can… - [Positive Change](https://tonyguarnaccia.com/positive-change/): POSITIVE CHANGE Tony’s Mission is to Democratize Marketing to Drive Positive Change Tony’s Vision Tony has ambitions beyond the business… - [Contact Tony Guarnaccia](https://tonyguarnaccia.com/contact/): How can I help? Have a question, comment, request or suggestion? Below you’ll find a few different options for getting…