So many businesses fail because of challenges with cash flow, profitability and pricing. In fact, today’s guest Tony Guarnaccia experienced firsthand the impact of a business failing when his parents’ small business failed and they lost everything, including their home. Its impact on his life was powerful, shaping his mission to Democratize Marketing by sharing with all businesses how they can create greater resiliency. Since his childhood experience, Tony has helped thousands of businesses become more resilient. Growing a business is hard, but a resilient business can weather outside forces, market conditions, or internal issues so they continue to grow and help others.
In this episode, Tony and Nikki discuss the six factors of growth and how to build a business that can survive anything.
To learn more about Tony, head to his website.
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